A blog post about blogging

I just read something about “a new innovative webapp, which provides bloggers and webpublishers with useful tools to analyse, optimize and monetize their blogs”.

That sounds disturbingly like work…

The main objective of this blog is not to bore people who see me every day with my baking stories. Of course, if product tests and endorsements got me free swag, I might make more of an effort, but let’s be frank: for the time being, I don’t rate swag.

Nevertheless, I’m going to try to make this place a bit more interesting by adding the occasional recipe. Watch this space!